USPA Global Licensing Inc. (USPAGL), the official licensing arm and broadcaster of the United States Polo Association (USPA), is pleased to announce that U.S. Polo Assn. will be the official apparel partner and outfitter for all polo players at the 2018 Sentebale ISPS Handa Polo Cup. The event will take place on Thursday, July 26th at the Royal County of Berkshire Polo Club, outside of London.
The annual event will feature Sentebale’s Co-Founding Patron, The Duke of Sussex, and will raise vital funds for the charity, which was founded in 2006. This important charity supports the mental health and wellbeing of children affected by HIV in southern Africa. According to USPAGL CEO, J. Michael Prince, “U.S. Polo Assn. is proud to be the official apparel partner of such an impactful charitable polo event like the Sentebale ISPS Handa Polo Cup. We have the opportunity to support a wonderful and very important cause while also expanding global awareness for our brand and our ongoing support of the sport of polo around the world.”
Cathy Ferrier, CEO, Sentebale commented, “We are delighted that Sentebale’s annual polo event is returning to the UK this summer. Thanks to our sponsors, including ISPS Handa, the event continues to be one of the most important in the charity’s fundraising calendar and has enabled Sentebale to considerably expand our reach in southern Africa, both geographically and in the breadth of our work.”
U.S. Polo Assn. will design and provide custom jerseys for both teams playing in this year’s match. The two teams competing will be the Sentebale St. Regis team, which include The Duke of Sussex and captained by Nacho Figueras versus the Royal Salute team captained by Malcolm Borwick. In addition to outfitting the teams, U.S. Polo Assn. will outfit event staff at the Sentebale ISPS Handa Polo Cup, provide field signage and promote the event through digital and social media.
Sentebale is a charity Co-Founded by The Duke of Sussex and Prince Seeiso of Lesotho in 2006. The charity began working in Lesotho, a small, land-locked country in South Africa, with an aim to rewrite the future for the children and young people affected by HIV, providing the thousands of children and young people affected by the virus with vital access to care, education and, critically, psychosocial support.